Posts Tagged value

The Value of the Cost of Treatment

The Value of the Cost of Treatment

The Value of the Cost of Treatment This article http://wapo.st/187qp1A was shared on Twitter early this morning by physical therapist Justin Feldman (@JNFeldman), with the comment “A good argument for #cashPT.” As I clicked the link and saw the title, my heart sank. It said: For a stiff neck, nearly $6,000 in physical therapy seemed too much. The article was an op-ed from author, Chris Core, a commentator for WTOP radio. In it, he described his experience with physical therapy for his neck. Suffice it to say, he did not have a good experience. I have a number of thoughts after reading his perception of the experience, so indulge me while I share them. In my Pain Sciences course work with Myopain Seminars, we were told that “the pain is where the patient says it is, when they say it is, and it is as bad as they say it is, because it is THEIR pain.” (Once we come at it from that perspective, we can begin to shift their experience and emotions around the pain as we partner with them in treatment). So, working from that paradigm, I would like to say that Mr. Core’s experience with physical therapy was as bad as he says it was (because it was HIS experience). None of us know what happened in his evaluation and one subsequent treatment; but, he states that he was asked a bunch of silly questions and then given a massage and some exercises, and sent home. We need to appreciate his take on what he experienced. As a physical therapist, I ask the same “silly” questions of every new patient. I ask a lot of questions. Tons of questions that may seem irrelevant to the patient: “How is your sleep?” “Is the pain sharp or more of […]

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VALUE

VALUE

VALUE While Humming The Theme What do you bring to the game? Business is a game. If you’re in it to win it, then your success depends on the value that your clients see in your business. A common business adage is “Price is what you pay, value is what you get.” In order to be successful, you first need to identify your particular value, and then you need to properly convey your value to current and potential clients. To successfully identify your particular value, you need to determine your Unique Value Proposition (UVP). Your statement of your UVP should answer the question: WHY should your ideal customer purchase from you rather than anyone else? In order to choose you, your ideal clients must be able to quickly understand your unique value (what YOU do better than anyone else) and why it should mean something to them. More than ever, clients want relationships they can trust, relationships that add value to their lives. Your UVP defines the intrinsic worth of the service you offer your clients, and defines what they will get for their money. Your value should be such that clients not only want to return to you when they need your particular service again, but that they want to become your Brand Ambassador and your best marketing tool. Once you have determined your UVP and crafted a value proposition statement, you need to effectively communicate that value to everyone who will benefit from your services. Internally, your partners and employees need to know the company’s UVP. Every employee needs to identify with the UVP in order to be a good fit. Externally, your clients need to know your UVP. You must convey your uniqueness to your target market through an outbound message. In crafting your outbound message, keep […]

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BitGossip.com search-me PHP Developer, Web Developer ,Web Consultant, WordPress Developer , Freelancer, Gaurav Pathania, Gaurav